Workshop: Getting Started with Google Analytics and AdWords

Are you looking to continuously make improvements to your website and track results? Would you like to know more about what visitors are doing on your website? Google Analytics will allow you to do this in an effective manner. Google Adwords will allow you to setup and track the results of pay-per-click (PPC) advertising campaigns. These tools have proven to be extremely valuable to numerous businesses looking to have an online presence and increase their sales. 

In this workshop you will learn:

• How to Setup Google Analytics ​
• How to Setup Google AdWords​
• The Importance of Analytics​
• How Analytics Works​
• Benefits of AdWwords​
• Effective Tips for Analytics and AdWords

Speaker: 
Geoff King Co-Founder ZioSolutions.  ZioSolutions specializes in providing mobile responsive website design and development for businesses and entrepreneurs. They are dedicated to helping businesses grow their website traffic to increase leads and sales online. ZioSolutions offers a premium online reporting suite known as ZioAnalytics to track online rankings, as well as search engine optimization, competition analysis, social media management and online advertising campaigns. 

Geoff completed his Bachelors of Science in Computer Science at Webster University where he was the Vice President of the Emerging Entrepreneurs Club and a member of the Debate team. He is a Google Analytics and AdWords Certified Professional and also holds an Inbound Marketing Certification from HubSpot.

Cost:  $35 Prepaid Registration; $45 Pending or At-the-Door
Prepay with a credit card using PayPal or with Cash or Check at the door.